The 2015 Truck of the Year is the 2015 Ford F-150, praised for its all-aluminum body and advances in design. But where are the F-150 trucks “Built Ford Tough?” At the Ford Rouge Factory in Dearborn, Michigan. Join me on the Ford Rouge Factory Tour and start planning your visit now!
I was invited to attend an all-expense media trip courtesy of Ford. All opinions are my own.
Ford Rouge Factory Tour
The Ford Rouge Factory consists of five areas – the Legacy Theater, the Manufacturing Innovation Theater, the Observation Deck, and the Dearborn Assembly Plant.
- Legacy Theater
Guests are shown a 13-minute film summarizing the history of Henry Ford and the fully functional factory, both good and bad. - Manufacturing Innovation Theater
Using a life-size model of a Ford F-150, lasers, detailed graphics, huge robotic arms, thumping music, and fog, viewers get a taste of the manufacturing process. This was a great “show” but no photos or video were allowed. Since I have no visuals to share with you, it just means you need to check it out yourself 🙂 - Observation Deck Tour
Fantastic view of the Rouge Factory from above and the living roof on the Final Assembly building.
- Assembly Plant Walking Tour
The F-150 assembly line can be viewed here. Walkways line the perimeter, allowing tour guests to peek in on each operation.
- Legacy Gallery
When the tour is over, admire the other five cars that once filled the factory floor.
The Ford Rouge Factory tour takes place Monday through Saturday from 9:30am to 5:00pm. Adults are $16, children are $12, and seniors are $14.50. Members get a discount on admission. Learn more here. Also, while in Michigan, don’t forget to check out the Ford Piquette Avenue Plant in Detroit (post on that coming soon).
